SKU: 92709047587

Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue

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Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring RevenueYour business success is now forever linked to the success of your customers Customer Success is the groundbreaking guide to the exciting new model of customer management. Business relationships are fundamentally changing. In the world B. C. (Before Cloud), companies could focus totally on sales and marketing because customers were often 'stuck' after purchasing. Therefore, all of the 'post sale' experience was a cost center in most companies. In the

Your business success is now forever linked to the success of your customers Customer Success is the groundbreaking guide to the exciting new model of customer management. Business relationships are fundamentally changing. In the world B.C. (Before Cloud), companies could focus totally on sales and marketing because customers were often 'stuck' after purchasing. Therefore, all of the 'post-sale' experience was a cost center in most companies. In the world A.B. (After Benioff), with granular per-year, per-month or per-use pricing models, cloud deployments and many competitive options, customers now have the power. As such, B2B vendors must deliver success for their clients to achieve success for their own businesses.

Customer success teams are being created in companies to quarterback the customer lifecycle and drive adoption, renewals, up-sell and advocacy. The Customer Success philosophy is invading the boardroom and impacting the way CEOs think about their business. Today, Customer Success is the hottest B2B movement since the advent of the subscription business model, and this book is the one-of-a-kind guide that shows you how to make it work in your company.

From the initial planning stages through execution, you'll have expert guidance to help you:
  • Understand the context that led to the start of the Customer Success movement
  • Build a Customer Success strategy proven by the most competitive companies in the world
  • Implement an action plan for structuring the Customer Success organization, tiering your customers, and developing the right cross-functional playbooks
Customers want products that help them achieve their own business outcomes. By enabling your customers to realize value in your products, you're protecting recurring revenue and creating a customer for life. Customer Success shows you how to kick start your customer-centric revolution, and make it stick for the long term.

Binding Type: Hardcover
Publisher: Wiley
Published: 02/29/2016
ISBN: 9781119167969
Pages: 256
Weight: 0.93lbs
Size: 9.10h x 6.40w x 1.20d
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SKU: 92709047587

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mary2013
Charlottesville, US
★★★★★ 5
Good price
Size: 200 Count (Pack of 1)
Great quality
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Reviewed in the United States on May 26, 2026
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Robin
Charlottesville, US
★★★★★ 5
Best paper plates I've bought in years. I hope Amazon sticks with this supplier!.
Size: 200 Count (Pack of 1)
These paper plates were marked South Korea. They are strong, that don't stick together, the price is right. Love them, just hope the same kind are delivered with this order! We'll find out soon.
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Reviewed in the United States on March 29, 2026
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Elisabeth F.
Los Angeles, US
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Uncoated
Size: 200 Count (Pack of 1)
One of the few offering low cost plates without coatings, often plastic
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didimention
Bozeman, US
★★★★★ 4
Very lightweight but good everyday
Size: 500 Count (Pack of 1)
These are great for everyday use. I use them under bowls when I microwave, to collect pieces of food that I’m going to throw away while I’m cooking. Good enough for toast or a microwaved muffin. They are lightweight and not meant for heavy amounts of food.
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Natalie
San Leandro, US
★★★★★ 5
Consistent quality
Size: 500 Count (Pack of 1)
This is the first time I’ve ordered this online and it is exactly what we have been using for years. We always use a plastic support and the plates themselves are flimsy. Good value. And easy to use. But I wouldn’t trust it to NOT leak.
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Reviewed in the United States on October 19, 2025

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